"Heist" Creating Big BUZZZZZ at SBIFF

It was a great day for Heist at the 2012 Santa Barbara International Film Festival! Our first screening was SOLD OUT with people being turned away. I encouraged them to return for our next screening which is Feb. 4th at 10am.  Donald will be there. Sally, Hollis and I fielded great questions from the audience that was clearly pretty saavy about current events but the audience expressed over and over how Heist gave them critical new information. They applauded us for taking a very complex story yet managing to distill it down into a very clear narrative.

Post screening we attended a reception held by the Fund for Santa Barbara which has nominated Heist for its Social Justice Documentary Film award. We were blown away by the Heist buzz there! I kept getting the sense that people feel Heist is representing them, their voice and empowering them to fight back against the systemic money based corruption that is destroying our democracy. A day I will always remember!